US Marketing Specialist, AUM

About US

eToro is the leading global investment platform that makes online trading and investing accessible to everyone. More than 17 million global users are already using eToro’s platform to participate in markets old and new, including traditional stocks and commodities to cutting-edge crypto assets. eToro is a regulated and secure platform, operating in full transparency with its clients’ interest in mind.

Your Role

As the US Marketing Specialist, AUM, you will be a key member of eToro USA’s marketing team. You will be responsible for planning and managing the day to day operations of our AUM products like CopyTrader, CopyPortfolio, and the Popular Investor Program. Working the brand marketing manager, this role will own the conception, planning, and execution of marketing campaigns through social media, influencer marketing, partnerships, and more.

This is a remote position. We are hiring in the following locations ONLY:

  • Austin, TX
  • NY Metropolitan Area
  • Los Angeles, CA
  • Miami, FL
  • Scottsdale, AZ

The ideal candidate will be a marketer with 3-6 years marketing experience with the ability to create actionable strategies and optimize based on data analysis. We offer a competitive salary and a full suite of benefits.

What You’ll Be Doing

  • Own the day-to-day ideating, planning, and execution of the eToro US AUM products’ marketing strategies (CopyPortfolio, CopyTrader, Popular Investor Program)
  • Build strategies to promote eToro US’ AUM products and Popular Investors
  • Own weekly, monthly, and quarterly reporting for all things brand marketing
  • Work closely with our creative brand team to ideate, test, and develop new marketing messaging
  • Work closely with our retention and performance marketing teams to execute on campaigns with the full marketing funnel in mind
  • Connect with Business Intelligence team to obtain insights and report on performance weekly
  • Collaborate with wider eToro US team to support customer communication requirements

Requirements

Want to join? You’ll need:

  • 3-6 years experience with brand acquisition marketing for D2C brands
  • Understanding of acquisition and retention marketing and their relevant channels (social media, influencer marketing, events, and more)
  • Ability to write and edit marketing copy
  • Interest in stock and cryptocurrency trading a plus
  • Experienced with SalesForce Marketing Cloud and Tableau a plus
  • Ability to work independently and as part of a high-growth team, with the ability to project manage multiple cross-functional projects
  • Strong communication skills - Highly proficient in spoken and written English
  • Authorized to work in the United States
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