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Account Executive, Water
The Mission: EndeavorB2B is a rapidly growing US-based B2B media and events company founded in 2017. Endeavor’s mission is to deliver the highest-quality content in the B2B markets we serve and to do so in the various, multi-channel formats that today’s industry professionals demand. From informative e-newsletters to in-depth monthly magazines to curated in-person events, EndeavorB2B is committed to providing the best opportunities for professionals to stay knowledgeable and connect with marketplace colleagues that drive their industry forward.
The Team: EndeavorB2B places a high importance on its data-driven core values of accountability, continuous improvement and being passionate about value creation in an environment that maintains minimal politics, directional clarity, high productivity and low turnover among good people. These values are adopted at all levels of the company across every sphere and give the company its operational advantage. Our departments and operating businesses have autonomy and place a high value on meritocracy, with a commitment to providing individuals with opportunities for growth and development.
Job Summary: EndeavorB2B is looking for an Account Executive to join our expanding Water team. This role is a vital link between Endeavor's powerful digital marketing solutions and growing businesses poised for scalable growth. You will be responsible for uncovering immediate business challenges, educating clients on the strategic value of our products, and helping them achieve tangible growth through cost-effective and actionable strategies.
You'll partner with owners and marketing managers to align our solutions with their business goals and help them build a foundation for long-term success. This is a consultative sales role with the ability to create sophisticated multi-faceted proposals to support the clients’ marketing goals.
Essential Job Functions:
- Digital Marketing Expertise: You will go beyond basic digital marketing understanding by applying knowledge of Search Engine Optimization (SEO), Conversion Rate Optimization (CRO) principles, and retargeting/remarketing to optimize client campaigns. You'll also use Google Analytics and other platform data to inform strategy and report performance, and you'll maintain an awareness of content marketing strategies.
- Sales & Client Engagement Skills: You will use strong active listening skills to uncover both immediate pain points and deeper strategic objectives. You will adopt a solution-selling approach, crafting tailored, multi-channel solutions that address specific business problems. You will deliver clear and compelling presentations to both business owners and marketing professionals, master objection handling, and apply effective negotiation skills to meet client needs.
- Business Acumen & Strategy: You will align Endeavor's digital strategies with clients' broader marketing and sales goals. You will demonstrate a sharp focus on proving clear Return on Investment (ROI) and will also introduce concepts like customer lifetime value (LTV). You will develop structured campaign plans with clear objectives and Key Performance Indicators (KPIs).
- Leverage Answer Engine Optimization (AEO) and generative AI search tools to conduct deep account research, identify buyer pain points, and tailor personalized outreach.
- Demonstrate proficiency with CRM systems (e.g., Seismic) for managing leads, pipeline, and client interactions.
- Present proposals clearly and concisely, using slides or simple documents to articulate value beyond just clicks and impressions.
- Develop strong rapport and build trust quickly with business owners and marketing managers.
- Maintain a problem-solving orientation, focusing on specific, tangible business problems and proposing relevant solutions.
- Possess a basic understanding of marketing automation principles and how they can integrate with digital advertising.
- 7-10 years of successful experience in sales, account management, or customer service, preferably within digital marketing or a related field.
- A strong interest and developing knowledge of the digital advertising landscape and key performance metrics.
- Proven ability to build rapport and trust with diverse individuals and stakeholders.
- Excellent verbal and written communication skills.
- Highly organized and detail-oriented with the ability to manage multiple priorities.
- Self-motivated and results-driven with a proven ability to meet or exceed targets.
- Bachelor's degree in Marketing, Business, Communications, or a related field is preferred.
- We offer competitive benefits package including medical, dental, and vision
- 24/7 access to Telehealth services
- FSA and HSA pretax savings accounts
- Company paid life and disability insurance
- 401(k) with company match
- Paid parental leave
- A generous FTO policy
- 12 paid holidays!
- Tuition assistance
- Professional growth opportunities through continuing education
- Mentorship program
- Company Core Value Rewards
- Employee Retail & Travel discounts
