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Senior Business Operations Lead, ASP Partner Core
DESCRIPTION
Application deadline: Sep 12, 2026
AWS is seeking a Sales Operations Lead, to drive data-driven decision-making and operational excellence for the Partner Core organization, focused on Indirect business and APN (AWS Partner Network) delivery. As a strategic business partner to Partner Core leadership, the Sales Operations Lead is the trusted advisor who translates complex data into actionable insights, drives operational excellence, and shapes the strategic direction of indirect sales initiatives through deep business acumen and consultative partnership. This role is crucial in leading and scaling mission-critical frameworks, including territories and quota, goal setting, key initiatives, business reviews, forecasting, and data analysis, to inform strategic recommendations in a rapidly growing, complex environment. Serving as a strategy partner to Partner Core leadership, the Sales Operations Lead develops, implements, and manages indirect sales processes, systems, and metrics to help the AWS Partner Network and those involved in the GTM (Go-to-Market) process increase revenue growth and customer acquisition. Proactively analyzes sales performance data and customer dynamics to identify growth opportunities and provide forward-looking strategic recommendations to leadership. Partners with stakeholders to achieve day-to-day operational excellence through sales process management, performance analysis, technology support, business reviews, operational planning, and communicating actionable insights, both verbally and in writing, while fostering strong stakeholder relationships. As the AI-powered sales landscape continues to evolve, this role will be instrumental in leveraging the latest artificial intelligence and machine learning technologies to enhance sales processes and decision-making, ensuring responsible implementation that drives measurable business impact. The Sales Operations Lead will work closely with Partner Core leadership and cross-functional teams to responsibly implement and optimize AI-driven tools and workflows that augment the sales organization's productivity and effectiveness. This role requires a strategic thinker who can balance operational rigor with consultative partnership, translating data into business strategy while building trusted relationships across all levels of the organization.
Key job responsibilities
1. Documents and implements standardized sales processes and metrics, including KPI definitions and goal cascades, to support operational effectiveness. This may include determining sales territories and quotas for sales teams.
2. Develops and manages pipeline qualification, attribution, to ensure proper distribution, and resolves attribution escalations to ensure accurate financial reporting.
3. Orchestrates AI-human collaboration in the sales process, and manages and optimizes AI sales intelligence tools and automated customer/partner interaction systems
4. Maintains sales tools data quality to ensure accurate reporting and forecasting
5. Implements sales workflows and automation to streamline process and improve seller efficiency
6. Conducts sales performance analysis on win/loss data, conversion rates, goal attainment, and/or forecast accuracy to identify potential risks.
8. Prepares and drives regular business reviews with insights on pipeline health, performance trends, and operational efficiency.
9. Acts as primary point of contact to resolve stakeholders’ requests and execute daily operational processes.
10. Leads sales tools training and adoption initiatives to improve utilization and productivity.
11. Leads cross-functional projects to improve sales efficiency and processes.
12. Drives escalations, gap-to-green, and/or other issues to resolution.
About the team
About AWS
Diverse Experiences
AWS values diverse experiences. Even if you do not meet all of the qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.
Why AWS?
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.
Inclusive Team Culture
Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.
Mentorship & Career Growth
We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.
Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud.
AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success. AWS Support also partners with a global list of customers that are building mission-critical applications on top of AWS services.
BASIC QUALIFICATIONS
- Bachelor's degree or equivalent
- 7+ years of sales operations or equivalent experience
- Experience defining, refining and implementing partner processes, procedures and policies or equivalent
- Experience conducting sophisticated and creative analysis of complex data and translate the results into actionable deliverables, messages, and presentations
- Experience presenting to senior leadership
PREFERRED QUALIFICATIONS
- Experience working within a high-growth, technology company
- Bachelor's degree or equivalent, or experience using data and analytics to drive sales strategy and results
- Experience using data and analytics to drive sales strategy and results
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at
USA, CO, Denver - 133,900.00 - 181,200.00 USD annually
USA, NY, New York - 147,300.00 - 199,300.00 USD annually
USA, TX, Dallas - 133,900.00 - 181,200.00 USD annually
USA, VA, Arlington - 133,900.00 - 181,200.00 USD annually
USA, WA, Seattle - 133,900.00 - 181,200.00 USD annually
