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Digital CRO Strategist (Remote)
Skills:
- Demonstrated experience using website testing tools such as Google Optimize, Adobe Test and Hotjar
- Solid background in creating SEO and CRO roadmaps for both newly launched and established websites
- Experience creating and managing reporting/analytics frameworks with Google Analytics and Google Data Studio
- Experience in presenting strategic plans and performance reporting to clients
- Ability to work cross-departmentally and collaborate with UX Design, Web Development and Client Services teams
Experience:
- Experience as a CRO strategist or similar role.
- Strong understanding of conversion rate optimization principles and best practices.
- Proficiency in using CRO tools such as Google Analytics, Hotjar, Optimizely, Intelligems, Shoplift, VWO, etc.
- Excellent analytical skills with the ability to interpret data and generate actionable insights.
- Strong project management skills and the ability to handle multiple projects simultaneously.
- Excellent communication and presentation skills.
- Ability to work independently and as part of a team.
- Experience in UX/UI design is a plus.
- Minimum of 3 years managing digital strategy and optimization
- 2 + years of experience creating strategic roadmaps and reporting in an agency environment
- 2+ years of experience creating POVs and training both internal and external client teams on CRO and SEO best practices
